Published April 30, 2025
Top Five Reasons Why Healthcare Professionals Love Bobbie Organic Whole Milk Formula
If you’re a new parent, you’ve probably had your fair share of late-night Google searches and coffee-fueled baby forums. One of the most common questions? “Which formula is best for my baby?” And while there’s no one-size-fits-all answer, healthcare professionals across the country are giving a resounding thumbs-up to Bobbie Organic Whole Milk Infant Formula — and for good reason.
We're walking through the top five reasons why Bobbie is becoming a favorite among experts (and parents)!
1. Whole Milk Goodness You Can Feel Good About
When we say “organic,” we’re not just talking labels. Bobbie’s newest formula meets USDA Organic standards and also aligns with many strict European nutrition guidelines. That means no GMOs, synthetic pesticides or shortcuts — just clean, wholesome ingredients inspired by the gold standard (i.e., breast milk).
But what really sets Bobbie apart is our use of organic whole milk fats, instead of relying solely on skim milk with added oils to provide necessary fat. This matters because whole milk provides essential fatty acids and other properties, including naturally-occurring milk fat globule membrane (MFGM), which are important for babies’ digestive health and brain development.
“As a pediatrician, I am always looking for the best options to support infant nutrition, and I’m thrilled to see Bobbie Organic Whole Milk Infant Formula enter the market as the first and only USDA Organic whole milk-based formula in the U.S.”
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Lauren Crosby, MD, FAAP
Whole milk is rich in hundreds of fatty acids that also occur naturally in breast milk. It's nutrition in its most natural form, made with real milk from pasture-raised, organically fed cows.
2. Tummy-Friendly for Happier Days
Ask any new parent: digestive discomfort can throw your whole day (and night) off track. Fortunately, Bobbie Organic Whole Milk Formula is designed to support smoother digestion and promote softer stools, thanks to the presence of naturally-occurring beta-palmitate, a fatty acid also found naturally in breast milk.
“Babies need fat for optimal growth, especially for brain and neurological development… [and] the presence of this natural milk fat not only supports those needs but also promotes softer stools.”
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Lauren Crosby, MD, FAAP
In short, it’s easy on your baby’s tummy — and can help give you one less thing to worry about.
3. Naturally Brain-Boosting Nutrition
Did you know that your baby’s brain doubles in size in the first year? Nutrition during this window is critical, and Bobbie helps support that rapid growth with a carefully designed blend of nutrients. Along with MFGM from whole milk fat, Bobbie formula includes choline and DHA at European standard levels to support cognitive development. These nutrients are backed by research and modeled after breast milk.
“Bobbie Organic Whole Milk Infant Formula naturally contains MFGM, found in breast milk and studied for its role in brain development, along with DHA at European standards.”
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Dina DiMaggio, MD, FAAP
That means with Bobbie, you’re not just feeding your baby — you’re helping build the foundation for learning, memory and emotional development.
4. Trusted by Moms, Backed by Experts
Parenting is hard enough — you shouldn’t have to second-guess what’s in your baby’s formula. Bobbie was founded by moms who couldn’t find what they were looking for: an infant formula they felt good about feeding their own babies. Now, it’s expert-recommended and mom-approved.
“As a pediatrician, I always tell parents that fed is first and breast is best. But as a mother of two who personally struggled to produce enough breastmilk for my babies and needed to supplement with formula, I can confidently tell you that Bobbie is my next best recommendation.”
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Gabriella Dauer, MD, FAAP
Bobbie formula is free from palm oil, corn syrup, soy, and synthetic fillers — because your baby deserves better. Plus, it mirrors breast milk’s 60/40 whey-to-casein protein ratio and uses 100% lactose as its carbohydrate source.
5. Safe, Transparent and Made in the U.S.
When it comes to what your baby eats, transparency and safety are non-negotiable. Bobbie is proudly women-owned and made in the U.S., giving us control over every step of the manufacturing process. And we’re not cutting corners.
“Bobbie’s domestic manufacturing can give parents peace of mind knowing that they control all aspects of the supply chain, including conducting over 2000 quality and safety tests on each batch of formula.”
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Lauren Crosby, MD, FAAP
Bobbie Whole Milk Formula has earned both the Clean Label Project Purity Award and the Pesticide-Free Award, exceeding FDA standards and avoiding harmful contaminants like BPA, heavy metals, and pesticides. And with our subscription-based delivery service, you’ll never have to make a late-night store run again. It ships directly from their facility to your door, reliably and efficiently.
“I love that you can join a subscription-based plan so it’s conveniently delivered… without you having to lift a finger or make any late-night runs to the store!”
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HeHe Stewart, Certified Doula
Meet the first and only USDA organic infant formula manufactured in the U.S.! Bobbie Organic Whole Milk Formula offers complete nutrition for baby's first year with our closest to breastmilk recipe.
Shop Organic Whole Milk Infant Formula
However You Feed, Feed With Confidence
There’s no one-size-fits-all approach to feeding your baby. Whether you’re exclusively formula feeding, combo feeding or using Bobbie to supplement, what matters most is choosing an option that you can feel good about.
Bobbie Organic Whole Milk Infant Formula offers the assurance parents need: science-backed nutrition modeled after breast milk, supported by healthcare professionals, and trusted by thousands of parents.
Explore Bobbie Organic Whole Milk Infant Formula at hibobbie.com and join the growing number of parents who’ve made the switch to clean, organic, whole milk-based infant nutrition!
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The content on this site is for informational purposes only and not intended to be a substitute for professional medical advice, diagnosis or treatment. Discuss any health or feeding concerns with your infant’s pediatrician. Never disregard professional medical advice or delay it based on the content on this page.
