• Can of Bobbie Infant Formula with Clean Label Purity and Pesticide Free Badges, as well as USDA and EU Organic labels.
  • A list of Bobbie Ingredients. Full Alt text in the Ingredients link under the Add to Bag button.
  • Nutrient Facts Panel. Full Alt text in the Ingredients link under the Add to Bag button.
  • Yellow scoop of powdered infant formula on a dark green background. Text says “complete nutrition, backed by science. 100% lactose carb source = mimics breast milk, 60:40 whey to casein ratio = easy to digest, 20mg/100kcal DHA = supports brain development, USDA-organic ingredients = as it should be.
  • Model Ashley Graham smiles at the camera while breastfeeding and bottle feeding twin infants. “I stopped breastfeeding when they were five months. So I gave them the best formula I could find in America, Bobbie.” —Ashley Graham (The Daily Show, Feb 2023)
  • no Corn Syrup
  • no Filler
  • no Palm Oil
  • no Maltodextrin
  • no gluten
  • no persistent pesticides
  • no antibiotics
  • no Corn Syrup
  • no Filler
(5.0)

Organic Infant Formula

  • 400g for $26
  • 14.1 oz
  • Makes about 106 fl. oz.
  • $0.25 per fl. oz.
The only USDA and EU Certified Organic formula

How many cans do you need?

Size

MOST POPULAR! A steady supply if you're mostly formula feeding, or want some backup Bobbie on hand.

Subscribe & Save $208

Subscription Benefits

  • 10% off first month of subscription
  • Free shipping!
  • Flexible subscription
  • Subscriber perks including up to 25% off our favorite brands
Just some of our favorite brands
Evereden
Perelel
Lovevery logo

and more!

Buy Once 228

$208 for 8 cans + $20 shipping

The Starter Bundle Try Bobbie

Get 2 cans for $40 to try Bobbie or have on hand!
Sign up for re-stock notifications
  • no Corn Syrup
  • no Filler
  • no Palm Oil
  • no Maltodextrin
  • no gluten
  • no persistent pesticides
  • no antibiotics
  • no Corn Syrup
  • no Filler

Benefits of Bobbie Formula

  • Good brain oils! Our organic fat blend provides essential fatty acids and is modeled after the average fat profile of breast milk.
  • True to our European-inspired approach, Bobbie meets infant E.U. nutritional standards for DHA (an omega-3 fatty acid that supports brain and eye development in little ones).

Our grass-fed, pasture-raised milk provides the daily building blocks of brain-body growth, like protein and organic lactose (a source of carbohydrates).

Designed to support your growing little one, our tummy-friendly balance of whey and casein mimics the proteins in breast milk.

Supports a developing immune system with key nutrients and vitamins found in breast milk, like zinc and Vitamin C.
01

Organic American Grass-Fed Milk

Tasty, nutrient-dense milk comes from happy, healthy, pasture-raised cows. Our milk, sourced from Organic Valley Farms is rich in omega-3 fatty acids to support brain development.

Try Bobbie
02

Iron

An essential mineral for healthy cells and cognitive development. High iron levels in infant formula have been linked to constipation, so we developed our recipe with a lower iron level (1.2mg per 100kcal) for optimal digestion that achieves the EU’s regulations, while also meeting FDA standards. 

Try Bobbie
03

Organic Expeller- Pressed Fat Blend

Neither whole nor skim cow’s milk alone provides the full essential fatty acid profile that infants need, so our proprietary organic fat blend helps us to align with that of mature breast milk. Our plant-based blend of sunflower/safflower, coconut and soy is expeller-pressed and refined for safety without the use of chemical solvents, high heat, or inorganic bleaching agents.

Try Bobbie
04

Organic Lactose

The primary source of carbohydrates found in breast milk provides energy to fuel growth. Lactose also helps with mineral absorption and plays a role in positively shaping the gut microbiome by supporting the growth of good bacteria! Lactose is low-glycemic, meaning it is metabolized more slowly for stable blood sugar values over time.

Try Bobbie
05

Whey Protein

One of two protein types found in all mammal milk! Our recipe includes added whey protein to increase digestibility, as whey protein stays liquid in the belly. Adding whey protein helps to align Bobbie’s whey:casein ratio (60:40) more closely with mature breast milk.

Try Bobbie
06

DHA

Bobbie provides a higher level of DHA than is found in any other U.S. formula (20mg per 100kcal), to meet EU standards. A key omega-3 fatty acid found in breast milk, research shows DHA supports brain function and eye health. Our DHA is sourced from algae and is safely water-extracted, aligned with organic practices where conventional DHA is often extracted with hexane.

Try Bobbie
01

Organic American Grass-Fed Milk

02

Iron

03

Organic Expeller- Pressed Fat Blend

04

Organic Lactose

05

Whey Protein

06

DHA

OUR BABIES MADE US DO IT

Bobbie is the only mom-led infant formula company founded in the U.S.

(And damn proud of it.) We know feeding is a journey, because we've lived it.

Our Story

Dear Bobbie...

love letters from our customers

As a breast cancer survivor, I underwent a double mastectomy after my diagnosis and it took me some time to accept that I would never be able to breastfeed my children. I searched high and low for a US-made organic baby formula and I am beyond glad that I found Bobbie. I recommend Bobbie to all new moms searching for formula and I will be back when we have our next little one.

Smriti

When I was hit with low supply from the beginning, a midwife from San Francisco Birth Center suggested we try combo’ing with Bobbie. I am so, so glad we did because you got us through the formula crisis. It meant everything to me to not worry about how I was going to feed her.

JB

We just graduated from Bobbie. I had to cancel our subscription yesterday… and there were tears… lots of them! Once we started formula, feedings were an opportunity for my daughter and I to really bond! Thank you for not only being an advocate for your own family, but everyone else’s.

Becca

Thank you for giving me the peace of mind that my baby would always have food in the midst of a huge formula shortage. Thank you for helping through some of the hardest times of my life by giving me the option to formula feed. Thank you for creating a product I felt good about giving to my baby.

Ariel

When I found out about Bobbie I was a new mom of just about 3 weeks and in really bad shape.  The decision to stop breastfeeding to support my mental health and my son’s health was fraught with guilt, uncertainty, and judgment. I found incredible comfort and support on your website, videos, and founders’ stories. My son is absolutely thriving! THANK YOU FOR EXISTING!

Katie

We're in this together.

Bobbie is nourishing babies across the U.S. Tell us how you're feeding your little one, and we'll tell you how much you need. It's that simple.

Free Shipping

Flexible subscription

Expert support

Reviews