Subscribe + get 10% off every month!

Organic Infant Formula

$46 $41.40 | Makes 40 x 4 fl oz bottles

  • Limited time only: 10% off your first month*
  • Free shipping on all orders
  • Easily manage your subscription via text
  • Original Recipe

    2025 Best Organic Baby Formula

  • Organic Infant Formula
  • Organic Infant Formula
  • Text detailing the sourcing of ingredients in a product, including grass-fed milk, organic expeller-pressed oil blend, and plant-based DHA.
  • Green text on a grassy background with a no list of food additives.
  • Baby holding a Bobbie Organic Infant Formula container with a testimonial quote on a beige background.
  • World map with text highlighting U.S. manufacturing, EU standards, and USA quality on a blue background.
  • Organic Infant Formula
  • Advertisement for Bobbie Blend with a baby and product packaging on a beige background
  • Family with a baby holding a bottle of Bobbie formula and text about Bobbie on a blue background.

Organic Infant Formula

$46 $41.40 | Makes 40 x 4 fl oz bottles

  • Limited time only: 10% off your first month*
  • Free shipping on all orders
  • Easily manage your subscription via text
Our original European-style formula, clinically crafted to support easy digestion and healthy growth. Complete infant nutrition—from newborn to 12 months.

  • USDA Organic European-Style Recipe

  • Supports Easy Digestion

  • Supports Brain Development

PICK YOUR RECIPE
Organic Whole Milk Our closest to breast milk Organic Gentle For fussiness, gas, and crying Whole Milk Whole milk nutrition Organic Original Our tried-and-trusted recipe
Pick your size
Recommended for occasional formula feeding. Subscribe to save $21/month
Pick your plan
New to Bobbie?
New customer
2 Can
Trial Bundle
50% Off + FREE SHIPPING
30% Off
Include:
  • $23.40/can
  • Save up to $39.95/month
  • Free shipping on all orders
  • Earn loyalty points for $ off

   Members save 10% off, every time. Modify or cancel any time. 

Best savings

  • Manage orders
    via text

  • Over 2,000 quality checks

  • One million+ babies fed

*See full offer Terms and Conditions

SCREENED by Light Labs
Tested for 550+ toxins and
contaminants.
The infant formula with receipts.
Description

Bobbie Organic Infant Formula is our original USDA Organic, European-style formula clinically crafted with the same protein ratio as breast milk to support healthy, comfortable digestion.

USDA Organic, Clean Label Project Certified, and each batch undergoes 2,000+ quality and safety checks No palm oil, palm olein oil, soy allergens, or alternative sugars—ever.

Have a 24 or 12.7 oz can? See your .

Ingredients (14.1 oz can)

ORGANIC LACTOSE, ORGANIC NONFAT MILK, ORGANIC LOW ERUCIC ACID RAPESEED OIL, ORGANIC LINOLEIC SUNFLOWER OIL, ORGANIC WHEY PROTEIN CONCENTRATE, ORGANIC HIGH OLEIC SUNFLOWER OIL, ORGANIC COCONUT OIL, LESS THAN 2% OF: ORGANIC LOW ERUCIC ACID RAPESEED LECITHIN, SCHIZOCHYTRIUM SP. OIL*, MORTIERELLA ALPINA OIL**, CALCIUM CARBONATE, CALCIUM PHOSPHATE, SODIUM CHLORIDE, POTASSIUM CHLORIDE, POTASSIUM CITRATE, L-CARNITINE, MAGNESIUM PHOSPHATE, CHOLINE BITARTRATE, CALCIUM ASCORBATE, INOSITOL, POTASSIUM IODIDE, FERROUS SULFATE, d-ALPHA TOCOPHERYL ACETATE, ZINC SULFATE, VITAMIN C PALMITATE, NIACINAMIDE, CALCIUM PANTOTHENATE, BIOTIN, VITAMIN A, THIAMIN HYDROCHLORIDE, COPPER SULFATE, RIBOFLAVIN, MIXED TOCOPHEROLS, PYRIDOXINE HYDROCHLORIDE, SODIUM SELENATE, MANGANESE SULFATE, PHYLLOQUINONE, FOLIC ACID, VITAMIN D3, AND VITAMIN B12. CONTAINS MILK.

* A source of docosahexaenoic acid (DHA)
** A source of arachidonic acid (ARA)

Nutrition Facts Panel
Diluted: Each 5fl. oz (150 mL) contains 100 calories.
Nutrients per 100 calories:

PROTEIN g
2.05
FAT g
5.5
CARBOHYDRATE g
10.4
WATER g
134
LINOLEIC ACID mg
1000

VITAMINS:
VITAMIN A IU
300
VITAMIN D IU
75
VITAMIN E IU
1.5
VITAMIN K mcg
8
THIAMINE (VITAMIN B1) mcg
100
RIBOFLAVIN (VITAMIN B2) mcg
150
VITAMIN B6 mcg
60
VITAMIN B12 mcg
0.25
NIACIN mcg
1050
FOLIC ACID (FOLACIN) mcg
15
PANTOTHENIC ACID mcg
450
BIOTIN mcg
4.4
VITAMIN C (ASCORBIC ACID) mg
9
CHOLINE mg
25
INOSITOL mg
24

MINERALS:

CALCIUM mg
78
PHOSPHORUS mg
42
MAGNESIUM mg
6
IRON mg
1.2
ZINC mg
0.75
MANGANESE mcg
5
COPPER mcg
90
IODINE mcg
15
SELENIUM mcg
3
SODIUM mg
25
POTASSIUM mg
105
CHLORIDE mg
65

Peace of mind in every batch.

We don't just say your batch is safe. We show it.

Your Bobbie can clears 2,000+ safety checks before it leaves our facility. That’s why Consumer Reports named us a “Top Choice" formula. Here's a snapshot of the tests passed. Learn More

Nutrient Level Screening

Confirms infant nutritional standards are met.

Passed 

Organoleptic Screening

Confirms sensory quality like sight, smell, touch, and taste.

Passed 

Heavy Metal Screening

Confirms non-detectable levels of heavy metals like lead, arsenic, cadmium, and mercury.

Passed 

Pathogen Screening

Confirms batch is free from harmful pathogens like cronobacter and salmonella.

Passed 

SRC Screening

Confirms no potential spore-forming bacteria including C-bot (the bacteria that causes infant botulism) is present.

Passed 

For optimal dissolvability, we recommend preparing Bobbie with warm water, slightly warmer than room temperature.

Water used for mixing infant formula must be from a safe source, like distilled, purified, or nursery water. If using tap water, bring to a rolling boil for one minute and let cool for no more than 30 minutes. That being said, before using tap water, please check with your baby’s pediatrician for your baby’s unique safety needs. Learn how to make a formula bottle.

These recommendations are based on normal growth patterns for healthy term infants and are provided as general guidance to estimate how much Bobbie to order, always consult your infant’s healthcare provider to ensure your child's unique needs are being met.

The amount of formula and/or breast milk your baby needs will vary as they grow. And although there is no custom guide, a baby feeding chart can help minimize guesswork.

Check out Bobbie's in-depth feeding guide that provides bundle recommendations based on daily intake data collected from hundreds of thousands of Bobbie parents!

All sales are final. Bobbie does not accept returns or issue credit for unused products for safety and quality reasons. If you believe you have received a damaged product or your order is incorrect, please get in touch with us at hello@hibobbie.com within 14 days of the date of purchase so we can make it right.

“Bobbie is an answer for parents looking for formulas that closely mimic the qualities of breast milk.”

Nicole Silber, RD, CSP, CLC

Premium USDA Organic Standards

Our European-style, complete infant nutrition meets the global gold standard for organic.
  • Clean Label Project Purity Award
  • Certified Pesticide Free
  • USDA Organic certification seal
  • EU Organic certification logo
†Certified organic to USDA standards. Recognition by the EU is via the US/EU Organic Equivalency Arrangement.

Complete infant nutrition modeled after breast milk


Our 60:40 whey-to-casein protein ratio (the same as breast milk) supports easy, comfortable digestion for baby's tiny tummy.

Just what your baby needs and nothing they don't.

inside bobbie's organic infant formula

See All The Ingredients

organic grass-fed
nonfat milk

We partner with small family-run farms to source our delicious, nutrient-dense organic milk.

100% Organic lactose

Made with the primary carbohydrate source in breast milk.

organic whey protein

Our protein blend features a 60:40 whey-to-casein ratio (just like breast milk) to support healthy, comfortable digestion.

Organic Expeller-Pressed Fat Blend

Organic fat blend

Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.

At 20mg per 100 kcal, our plant-extracted DHA packs a punch to support brain development.

DHA

Our 20 mg / 100 kcal of DHA meets the rigorous EU nutrition standard to support infant brain development.

Iron

iron

Our 1.2 mg/serving of Iron meets European standards to support the production of red blood cells, muscle cells and metabolism.

  • organic grass-fed
    nonfat milk

    We partner with small family-run farms to source our delicious, nutrient-dense organic milk.

    Organic Expeller-Pressed Fat Blend

    Organic fat blend

    Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.

  • 100% Organic lactose

    Made with the primary carbohydrate source in breast milk.

    At 20mg per 100 kcal, our plant-extracted DHA packs a punch to support brain development.

    DHA

    Our 20 mg / 100 kcal of DHA meets the rigorous EU nutrition standard to support infant brain development.

  • organic whey protein

    Our protein blend features a 60:40 whey-to-casein ratio (just like breast milk) to support healthy, comfortable digestion.

    Iron

    iron

    Our 1.2 mg/serving of Iron meets European standards to support the production of red blood cells, muscle cells and metabolism.

Bobbie Organic
Baby Formula FAQs

  • Wash your hands, bottles, and accessories in hot, soapy water before making formula.
  • Add warm water (100ºF) to the bottle.
  • For every 2 fl. oz. of water, add one unpacked, level scoop of Bobbie. Level the scoop by tapping it on the side of the can to knock off the excess powder, or use a clean knife to scrape off the extra powder.
  • Add the scoop back to the can and cover your can of Bobbie with its lid!
  • Cap the bottle and shake gently until the powder is completely dissolved.
  • Use prepared infant formula within 2 hours of preparing it. Once feeding starts, throw away any formula your baby does not finish within 1 hour. Don’t refrigerate leftover formula to save it for later.

Learn more about preparing your formula with tap water here.

One can of Bobbie makes approximately 23 four ounce bottles of formula. How quickly you go through a can will depend on your baby’s eating habits and needs!

You can store a freshly prepared and untouched bottle of Bobbie at room temperature for up to 2 hours or in the refrigerator for up to 24 hours. Once feeding has begun, discard the bottle after 1 hour. Don’t refrigerate leftover formula to save it for later.

Learn more about baby formula preparation.

We keep the recipe simple and nutritionally complete with what your baby needs to thrive—carbohydrates, fats, milk proteins, and vitamins and minerals. We source our ingredients from organic farms, meaning our products are non-GMO, contain no synthetic pesticide residues, have no artificial colors or flavors, or inorganic preservatives. Bobbie formulas provide everything your baby needs and nothing that they don’t.

If you want or need to introduce formula to a breastfed baby, consider meeting with a lactation professional to help you through the transition. Many suggest ensuring your baby will accept a bottle first (with expressed breast milk) before introducing formula. How and when you offer formula is up to you! Some parents prefer to offer formula for the first time in the morning so they can watch for any potential adverse reactions.

For more information, visit our article on Introducing a Bottle to A Breastfed Baby.

Many babies have no problem switching to a new formula, while others experience digestive changes during the transition period. Keep in mind that it can take babies around one week to fully adapt to a new formula. Things like fussiness, poop schedule, the color of poops, grunts, or spit-up might be noticeably different until your baby fully adjusts. You know your baby best—when in doubt, we always recommend reaching out to your pediatrician to discuss.

Not sure which formula to choose? Try our baby formula quiz!

Learn more about how to choose a baby formula.

See what parents are saying.

Overall rating: 4.741441 / 5 from 3914 reviews.

AI Generated Review Summary

Bobbie Organic Infant Formula is highly regarded for its clean and organic ingredients, exceptional customer service, and seamless transition from breast milk. Customers appreciate its high quality and consistency, making it a top choice for infant nutrition. The formula is USDA Organic and Clean Label Project certified, offering a healthy alternative with no palm oil, palm olein oil, soy allergens, or alternative sugars.

Summary topics

  • Brand Trust (5%): Customers expressed appreciation for the clean and trustable brand, with many stating that it is the best and they love it.
  • Bobbie Quality (30%): A substantial number of customers raved about Bobbie, praising its quality ingredients and ability to make their babies happy.
  • Formula Effectiveness (42%): Many customers stated that Bobbie formula was the best formula for their baby, highly recommending it.
  • Transition Ease (6%): Customers appreciated the easy and seamless transition from breast milk to Bobbie formula, with no issues mentioned.
  • Customer Service Quality (6%): Customers keep praising the exceptional customer service provided by the company, with many describing it as amazing, outstanding, and top notch.

Review topics: ["customer service","quality","shipping","formula","daughter","feel","weight","bobbie","support","packaging","relief","baby","results","quantity","comfort","issues","size","value","design","ingredients","price point","material","transition","milk","son","brand","subscription","gas","choice","option"].

Review highlights

  • "But I do really like the Bobbie brand and the ingredients/the baby is happy and for the most part GI stable." — Krystal C.
  • "Love the organic and clean ingredients, the European style formula, and the nutritional quality!" — Marisa J.
  • "We love Bobbie formula and I feel great knowing I am feeding my baby clean approved ingredients." — Kellyann

Reviews

A brand I trust

"I started using Bobbie in 2023 with my first child. I was looking for an organic formula to supplement with breast feeding. After looking over the ingredients it was a no brainer to choose Bobbie over every other brand. I have continued to use Bobbie with my second and third child. All three children are healthy, energetic, and loving!"

— Krissy (5/5)

We love Bobbie

"We started our Bobbie journey when our 5th baby was hitting the 3 month mark. We knew we wanted a formula that was European Style and was clean and safe. I knew I wouldn’t breastfed the entire 12 months as we are a busy family of 7 and it just wasn’t in the plan. Bobbie has been amazing and our 5th baby boy is thriving and loves Bobbie! It’s not just the formula we have fallen in love with but the community as well. I recommend Bobbie to any parent I see."

— Amanda S. (5/5)

we love it!

"using bobbie for the second time with our second baby and have never had any issues! we love the comfort of the clean formula and that our babies tolerate it so well! we combo-feed transitioning to full formula feed. thank you!!!"

— Daniella (5/5)

Life saver

"Never knew the other brands had so many added ingredients that I wouldn’t approve of for myself (why is it given in the hospitals?) i did research on Bobbie and the other EU brands, Bobbie caught my eye the most so we did the trial and fell in love. Apart from that I felt like I was going through PPD due to lack of milk production now I’m stress free giving him Bobbie and breastmilk morning and night. My little munchkin is 7 weeks and weighs 11lbs. Thank you Bobbie!"

— Elizabeth W. (5/5)

Not good for my baby

"The idea is good and the fact that it gets delivered every 21 days was great but it was not the right fit for my baby. He was struggling to poop every single day, spitting up A LOT, bloated, super gassy and his poops were very stinky. I gave a month to adjust but it was just not the right fit for him. I would have also liked for it to have PREbiotics. We did try Bobbie’s PRObiotics with it but it did not help so we switched to another organic brand that has PREbiotics (cold turkey) and everything changed for the better same day literally. He is a much happier baby now."

— Joyce S. (2/5)

Hands down trusted

"I am in baby number 4 and Bobbie has been a part of our lives for 5 years. We tried over 10 different formulas with our first, until we landed on this. It was night and day. Since then we go straight to our tried and true 💗 thank you Bobbie for being an amazing company"

— Michelle M. (5/5)

Formula Review

"I had to switch off the organic original due to his unfortunately getting a rash. And we had to switch to doctor recommendation, but after a few weeks his rash cleaned up and we are now able to start back with Bobbie gentle and that has been doing way better for him and his rash, and fussiness and gas. It’s been great!"

— Alissa F. (3/5)

Formula is good. Subscription is a joke

"I am signed up for 21 day subscription. I am still waiting for my shipment. 29 days later. And this isn't a one off. It took just as long last time. Its false advertising. Twice now I've had to go panic buy formula. Dont get me started on tracking! Its an absolute joke. My sign on says I have "no subscriptions". The ai help bot, didn't know how to help me either. If they dont send an actual email with, "track my shipment" good luck figuring out how to find where from here to Timbuctoo your shipment is. Considering canceling and just getting it from Target. Your "savings" arent worth the gas prices I've had to pay to go get it elsewhere more than once. Because new Moms dont have enough to worry about!"

— Kayla N. (1/5)

Mama brain at ease!

"So grateful for Bobbie being a part of our journey! We started on another formula which was not a great experience. By recommendation we switched to Bobbie Gentle and it made a world of a difference. When ready, we switched to Bobbie Organic Original and our baby is comfortable and happy!"

— Erica T. (5/5)

Packaging concern

"Canister came open/crushed making me check each can in my subscription of 10. Very messy"

— Joyce K. (3/5)

Q&A

Bobbie Organic Baby Formula

Bobbie's organic baby formula is carefully crafted with only the finest ingredients to provide your baby with the required nutrition they need to grow. Our formula is made with organic milk from grass-fed cows and received the Clean Label Purity Award and Pesticide Free Certification. We understand that finding the right baby formula can be a daunting task, but we're here to help. Our team of experts is dedicated to ensuring that every aspect of our formula meets the highest standards of quality and safety. From sourcing the best ingredients to strict manufacturing practices, we take every step necessary to ensure that our formula is the best choice for your baby and modeled after breast milk. So if you're looking for an organic baby formula that you can trust, look no further. Bobbie Organic Infant Formula is the perfect choice for parents who want the best for their little ones. Shop Bobbie today and experience the difference that high-quality and organic ingredients can make.

Questions about Bobbie Organic Infant Formula?

Bobbie Organic Infant Formula is designed for babies from birth through 12 months. It provides complete infant nutrition for the full first year, so there's no need to switch formulas as your baby grows during this period. After 12 months, most pediatricians recommend transitioning to whole cow's milk or a toddler milk. For guidance on how much to feed at each stage, see our Feeding Guide.

No. We only use lactose as our carbohydrate source, which is the same sugar naturally found in breast milk. No corn syrup solids, sucrose, maltose, glucose syrup, brown rice syrup, or maltodextrin—ever. Lactose has a lower glycemic index than those sugar alternatives and a less sweet taste profile. For a full breakdown of what goes into each recipe, visit our Ingredients page.

Bobbie Organic Gentle Infant Formula is clinically crafted to ease fussiness, gas, and crying.  It’s the only USDA Organic gentle formula that uses 100% Lactose and is made with partially hydrolyzed, broken-down whey proteins for easier digestion. Try Organic Gentle or take our Formula Quiz to find the best formula fit for your baby.

Both are USDA Organic and share Bobbie's clean ingredient standards—no corn syrup, no palm oil, no soy allergens. The main difference is the fat source. Our Organic Infant Formula uses a fat blend made exclusively from organic, expeller-pressed oils and non-fat milk, making it a great first routine formula. Our Organic Whole Milk Infant Formula contains fat from 100% grass-fed whole milk and our organic, expeller-pressed oil blend—making it our closest to breast milk recipe.

Yes. Bobbie Organic Infant Formula is USDA Organic certified, which means the ingredients meet strict federal standards—no synthetic pesticides, no GMOs, and no artificial additives. It has also received the Clean Label Purity Award and Pesticide Free Certification from Clean Label Project, an independent third-party that tests for pesticide residues and environmental contaminants. Learn more about Bobbie's safety and testing standards on the Formula Safety page.

Wash your hands, bottles, and accessories in hot, soapy water before preparing formula. Add water  to the bottle first, then for every 2 fl oz of water, add one unpacked, level scoop of Bobbie. Cap the bottle and shake gently until the powder is fully dissolved. Prepared formula should be fed immediately after preparation or refrigerated within 1 hour after mixing. Always follow the instructions on the can, and check with your pediatrician if you have any questions about preparation or quantities.

It depends on how you're feeding. Bobbie recommends 2 cans for occasional supplementing, 4 cans for occasional formula feeding, 8 cans for combo feeding, and 10 cans for fully formula-fed babies. Each 14.1 oz can makes 40 x 4 fl oz bottles. For a more personalized estimate based on your baby's age and intake, our Feeding Guide has monthly breakdowns to help you plan.

Absolutely. Many Bobbie parents use it this way. Bobbie's recipes contain everything a baby needs and nothing they don't, making it well-suited for supplementing breast milk, whether you're feeding one bottle a day or gradually transitioning. The 2-can Starter Bundle is a good way to try it without committing to a larger order. For tips on making combo feeding work, visit our Combo Feeding page.

Yes. Bobbie offers a Starter Bundle for new customers, and for Starter Bundle purchases, there's a 30-day satisfaction guarantee — if you're not happy, you can request a full refund with no return needed. It's the lowest-commitment way to see how your baby takes to it before setting up a subscription. Try the Starter Bundle here.

Yes. Bobbie takes pride in manufacturing formula in-house at its Ohio facility, with end-to-end control from ingredient mixing to canning. Being manufactured in the U.S. means Bobbie  formula is subject to FDA oversight and more frequent domestic inspections than imported formulas. It's also one of the things that helped Bobbie stay available during the 2022 formula shortage, when many imported brands couldn't restock fast enough. Read more on the Formula Safety page.