The Feeding Policy Gap
Did you know that any new mom who has undergone a mastectomy or lumpectomy can receive an insurance-covered breast pump through the Affordable Care Act but are not supported when it comes to covering the cost of formula or donor milk to actually feed their baby?
In short, society’s focus on breastfeeding has isolated those who physically can not.
Let's change that.
We Want to Support Your Feeding Journey
This year, we’re proud to offer a full year of Bobbie formula to 111 parents impacted by breast cancer—our largest sponsorship to date. That brings our 3 year total to 177 parents. And we're just getting started!
STAY TUNED AS WE TACKLE THE INSURANCE GAP FOR PARENTS WHO CAN'T NURSE DUE TO BREAST CANCER TREATMENT!
Our 2023 Bobbie Breasties application will re-open in Fall 2023. Any other questions about the Bobbie Breasties Program, please email bobbieforchange@hibobbie.com.
Bobbie x The Breasties
GET INVOLVED



Bobbie has teamed up with the community driven non-profit, The Breasties, to push for change and give these new moms the equitable feeding support they deserve alongside their breastfeeding counterparts.
The mission of The Breasties is to empower those affected by breast and reproductive cancers by igniting strength and positivity through connection, free retreats, wellness activities, events and an all-inclusive resourceful online community.
Donate to The Breasties non-profit organization and help support the community building and research efforts for those impacted by breast and gynecologic cancers.
Be Part Of Our Family
Bobbie is passionate about supporting breast cancer survivors and previvors who have undergone a mastectomy or lumpectomy and can't breastfeed. If you have experienced this, please email your story to bobbieforchange@hibobbie.com and someone from our team will be in touch.
