USDA Organic, European-Style Recipe
Brain Boosting Benefits
Smoother Digestive Support
Our trusted European style Bobbie blend is clinically crafted & certified clean. Our closest to breast milk yet, made with premium organic grass-fed whole milk and fewer added oils.
Ingredients
ORGANIC LACTOSE, ORGANIC WHOLE MILK, ORGANIC LINOLEIC SUNFLOWER OIL, ORGANIC LOW ERUCIC ACID RAPESEED OIL, ORGANIC WHEY PROTEIN CONCENTRATE, ORGANIC HIGH OLEIC SUNFLOWER OIL, ORGANIC COCONUT OIL, ORGANIC NONFAT MILK, LESS THAN 2% OF: ORGANIC LOW ERUCIC ACID RAPESEED LECITHIN, SCHIZOCHYTRIUM SP. OIL*, MORTIERELLA ALPINA OIL**, CALCIUM CARBONATE, CALCIUM PHOSPHATE, POTASSIUM CHLORIDE, SODIUM CHLORIDE, POTASSIUM CITRATE, L-CARNITINE, MAGNESIUM PHOSPHATE, CALCIUM ASCORBATE, CHOLINE BITARTRATE, INOSITOL, POTASSIUM IODIDE, FERROUS SULFATE, d-ALPHA TOCOPHERYL ACETATE, ZINC SULFATE, VITAMIN C PALMITATE, NIACINAMIDE, CALCIUM PANTOTHENATE, BIOTIN, VITAMIN A, THIAMIN HYDROCHLORIDE, COPPER SULFATE, RIBOFLAVIN, MIXED TOCOPHEROLS, PYRIDOXINE HYDROCHLORIDE, SODIUM SELENATE, MANGANESE SULFATE, PHYLLOQUINONE, FOLIC ACID, VITAMIN D3, VITAMIN B12. CONTAINS MILK.
* A source of docosahexaenoic acid (DHA)
** A source of arachidonic acid (ARA)
Nutrition Facts Panel
Diluted: Each 5fl. oz (150 mL) contains 100 calories.
Nutrients per 100 calories:
| MINERALS:
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To prepare Bobbie formula, add one unpacked, level scoop of powder for every 2 fl. oz. of warm water (100ºF). Always add water first, then powder, and shake to mix thoroughly. Learn how to make a formula bottle here.
These recommendations are based on normal growth patterns for healthy term infants and are provided as general guidance to estimate how much Bobbie to order, always consult your infant’s healthcare provider to ensure your child's unique needs are being met.
The amount of formula and/or breast milk your baby needs will vary as they grow. And although there is no custom guide, a baby feeding chart can help minimize guesswork.
Click here for Bobbie's in-depth feeding guide that provides bundle recommendations based on daily intake data collected from hundreds of thousands of Bobbie parents!
Development
Our recipe and ingredient choices are backed by clinical studies/the latest science to support the growth and development of healthy full term-babies.
Trusted Manufacturing
We take pride in our ability to produce Bobbie formula in-house at our Ohio facility, complemented by longstanding partnerships with trusted co-manufacturers that are known for their decades-long commitment to safety.
Rigorous Testing
Ensuring safety and quality is our top priority. We conduct 2,000 minimum quality checks, including rigorous heavy metal testing, to meet our stringent standards, as well as Clean Label Purity Award criteria.
Product Security
We take extra steps to ensure the product we make is exactly the product you receive. We track all products through manufacturing, packaging, and shipping to your door.
How We Keep Our Infant Formula Safe
Click here for more about our safety.
All sales are final. Bobbie does not accept returns, exchanges, or issue credit for unused products for safety and quality reasons. If you have received a damaged product, let us know here. If you believe your order is incorrect, please get in touch with us at hello@hibobbie.com within 14 days of the date of purchase so we can make it right.
A baby's daily intake is as unique as they are! The best way to assess how much formula you will need on a monthly basis is to consider how many ounces of formula you will prepare each day. Read More
Just getting started? Consider how you plan to feed when choosing your bundle. Sizes can be adjusted at any time.
| Feeding journey | Daily fl oz of formula | Bundle size |
|---|---|---|
| Mostly breastmilk | 4-8 oz | 2 Cans |
| Combo feeding (about half breastmilk & half Bobbie) | 8-12 oz | 4 Cans |
| 12-16 oz | ||
| 16-20 oz | ||
| Mostly or all Bobbie | 20-24 oz | 6 Cans |
| 24-28 oz | ||
| 28-32 oz | ||
| 32-36+ oz |
| Bobbie Organic 14.1 oz Can Ingredients | Bobbie Organic 24 oz Can Ingredients |
|---|---|
|
Organic Lactose, Organic Nonfat Milk, Organic High Oleic (Safflower Or Sunflower) Oil, Organic Canola Oil, Organic Whey Protein Concentrate, Organic Coconut Oil, Organic Linoleic (Sunflower Or Safflower) Oil, Less than 1%: Organic Canola Lecithin, Schizochytrium Sp. Oil*, Mortierella Alpina Oil**, Calcium Phosphate, Potassium Citrate, Sodium Chloride, Calcium Carbonate, Potassium Hydroxide, Potassium Phosphate, Magnesium Chloride, Potassium Bicarbonate, Ferrous Sulfate, Potassium Chloride, Zinc Sulfate, Cupric Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite, Choline Bitartrate, Ascorbic Acid (Vitamin C), Ascorbyl Palmitate, Inositol, L-Carnitine, Mixed Tocopherol Concentrate, dL-Alpha Tocopheryl Acetate (Vitamin E), Niacinamide (Vitamin B3), Calcium Pantothenate, Vitamin A Palmitate, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Phytonadione (Vitamin K), Biotin, Cholecalciferol (Vitamin D3), Cyanocobalamin (Vitamin B12). Contains Milk |
Organic LACTOSE, Organic NONFAT MILK, Organic HIGH OLEIC SUNFLOWER OIL, Organic SOYBEAN OIL, Organic WHEY PROTEIN CONCENTRATE, Organic COCONUT OIL, LESS THAN 2%: ORGANIC SOY LECITHIN, SCHIZOCHYTRIUM SP. OIL*, MORTIERELLA ALPINA OIL**, CALCIUM CARBONATE, CALCIUM PHOSPHATE, SODIUM CHLORIDE, POTASSIUM CHLORIDE, POTASSIUM CITRATE, L-CARNITINE, MAGNESIUM PHOSPHATE, CHOLINE BITARTRATE, CALCIUM ASCORBATE, INOSITOL, POTASSIUM IODIDE, FERROUS SULFATE, dl-ALPHA TOCOPHERYL ACETATE, ZINC SULFATE, VITAMIN C PALMITATE, NIACINAMIDE, CALCIUM PANTOTHENATE, BIOTIN, VITAMIN A, THIAMIN HYDROCHLORIDE, COPPER SULFATE, RIBOFLAVIN, MIXED TOCOPHEROLS, PYRIDOXINE HYDROCHLORIDE, SODIUM SELENATE, MANGANESE SULFATE, PHYLLOQUINONE, FOLIC ACID, VITAMIN D3 AND VITAMIN B12. Contains milK & Soy |
Contains milk.
Organic Lactose, Organic Nonfat Milk, Organic High Oleic (Safflower Or Sunflower) Oil, organic canola oil, Organic Whey Protein Concentrate, Organic Coconut Oil, Organic Linoleic (Sunflower Or Safflower) Oil, Less Than 1%: Organic Canola Lecithin, Schizochytrium Sp. Oil*, Mortierella Alpina Oil**, Calcium Phosphate, Potassium Citrate, Sodium Chloride, Calcium Carbonate, Potassium Hydroxide, Potassium Phosphate, Magnesium Chloride, Potassium Bicarbonate, Ferrous Sulfate, Potassium Chloride, Zinc Sulfate, Cupric Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite, Choline Bitartrate, Ascorbic Acid (Vitamin C), Ascorbyl Palmitate, Inositol, L-Carnitine, Mixed Tocopherol Concentrate, dL-Alpha Tocopheryl Acetate (Vitamin E), Niacinamide (Vitamin B3), Calcium Pantothenate, Vitamin A Palmitate, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Phytonadione (Vitamin K), Biotin, Cholecalciferol (Vitamin D3), Cyanocobalamin (Vitamin B12).
Our USDA Organic infant formula has been tested by the Clean Label Project for 400 chemicals, like heavy metals, lead, and arsenic. Hormones, synthetic pesticides, and antibiotics**? You'll never find them in Bobbie’s organic formulas.
†Certified organic to USDA standards. Recognition by the EU is via the US/EU Organic Equivalency Arrangement
**In accordance with organic practices
Each batch of Bobbie organic baby formula passes 2000+ safety checks, plus third-party testing for heavy metals.
BPA
Cadmium
Lead
Arsenic
Mercury
Acrylamide
Aluminum
Naturally-occurring fat in whole milk provides fatty acids like those found in breast milk, and reduces the need for fat from plant-based oils.
Made with the primary carbohydrate source in breast milk.
Our protein blend features a 60:40 whey-to-casein ratio (just like breast milk) to support easy, comfortable digestion.
Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.
Naturally-occurring milk fat globule membrane (MFGM) from whole milk to support brain development.
Our 1.2 mg/serving of Iron meets strict European standards to support the production of red blood cells, muscle cells and metabolism.
Naturally-occurring fat in whole milk provides fatty acids like those found in breast milk, and reduces the need for fat from plant-based oils.
Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.
Made with the primary carbohydrate source in breast milk.
Naturally-occurring milk fat globule membrane (MFGM) from whole milk to support brain development.
Our protein blend features a 60:40 whey-to-casein ratio (just like breast milk) to support easy, comfortable digestion.
Our 1.2 mg/serving of Iron meets strict European standards to support the production of red blood cells, muscle cells and metabolism.
Learn more about preparing your formula with tap water here.
One can of Bobbie makes approximately 23 four ounce bottles of formula. How quickly you go through a can will depend on your baby’s eating habits and needs!
You can store a freshly prepared and untouched bottle of Bobbie at room temperature for up to 2 hours or in the refrigerator for up to 24 hours. Once feeding has begun, discard the bottle after 1 hour. Don’t refrigerate leftover formula to save it for later.
Learn more about baby formula preparation here.
We keep the recipe simple and nutritionally complete with what your baby needs to thrive—carbohydrates, fats, milk proteins, and vitamins and minerals. The main difference between Bobbie Whole Milk formula and our other formulas is Bobbie Whole Milk Infant Formula contains fat from whole milk in addition to plant-based oils. Bobbie Organic Infant Formula and Bobbie Organic Gentle infant formula contain a fat blend composed exclusively of plant-based oils.
In infancy, poop frequency is often less important than stool texture! Bobbie Grass-Fed Whole Milk is designed to support soft stools with a whey-predominant recipe (60/40 whey-to-casein protein ratio), no palm oil, and natural milk fat.
Need additional support? In study, the probiotic strains found in Bobbie Organic Probiotic Drops were shown to support better stool consistency after three weeks of use.
Many babies have no problem switching to a new formula, while others experience digestive changes during the transition period. Keep in mind that it can take babies around one week to fully adapt to a new formula. Things like fussiness, poop schedule, the color of poops, grunts, or spit-up might be noticeably different until your baby fully adjusts.
You know your baby best—when in doubt, we always recommend reaching out to your pediatrician to discuss.
Not sure which formula to choose? Try our baby formula quiz!
Learn more about how to choose a baby formula, here.
Yes! Lactose is a type of natural sugar found in all mammal milks, and is made up of two simple sugar compounds: glucose and galactose. Lactose is the primary carbohydrate in breast milk, and babies are biologically designed to digest it--lactase enzymes begin populating in a baby's gut during the 2nd and 3rd trimester of pregnancy.
Unlike other carbohydrate sources sometimes used in infant formula, like corn syrup solids or sucrose, lactose has a lower glycemic index value (meaning it is metabolized into the bloodstream more slowly) as well as a less sweet taste profile.
Cow milk and goat milk both provide the types of protein (casein and whey) and the type of carbohydrate (lactose) that are found in breast milk! Bobbie Organic Whole Milk Infant Formula uses organic whole milk from cow's on pasture 365 days per year, ensuring the highest quality base for our recipe. Cow's milk is the most common base for infant formula in the U.S. and comes with decades of evidence that its use in infant formula supports healthy growth and development.
Overall rating: 4.736732 / 5 from 2393 reviews.
Bobbie Organic Whole Milk Infant Formula is praised for its high-quality, organic ingredients and ease of transition from breast milk. Customers appreciate its clean label and the positive impact on their baby's health and development. The formula is also noted for its smooth and regular poops, making it a reliable choice for parents.
Review topics: [quality, customer service, shipping, formula, feel, weight, daughter, baby, packaging, results, support, bobbie, texture, relief, size, issues, value, ingredients, milk, transition, brand, option, gas, choice, smell, taste, spit, son, nutrition, poops].
"My husband and I decided to try Bobbie for our 2nd baby because of all the good things we heard about it. For our 1st baby, we used 2 major brands, their prices kept going up and my baby was always constipated. Bobbie has been great! We've been buying the twin pack from Costco as its more budget friendly than from other stores. My baby loves it, no constipation and it digests easily. We've been on Bobbie and breast milk journey so far and it's been incredible."
"My daughter Hailey initially struggled to gain weight, but with fortifying and switching to this formula, she has been doing great! This formula is so much better than any other formula out there. I’m so glad this product exists."
"I combo feed using formula 1-2x daily. My baby boy was between 0-2 months old and having issues with stomach discomfort and gas after feeding with common American distributed formulas. After switching to Bobbie I started to see a significant improvement within a week. We are now on our third can of formula. I am thrilled my baby is getting better ingredients and can visibly see that he feels better with Bobbie. I will not use any other formula going forward! Thank you Bobbie for putting so much effort into a great and clean product."
"Survived the first night at home with our newborn and Bobbie. She’s tolerating it much better than what she was getting in the hospital and I know the quality is better too. My only complaint is the measuring aspect. As a new parent, it would be helpful to have more than just “1 scoop per 60ml of water”. Trying to do math to figure out the ratio for anything other than 60ml just isn’t happening with postpartum brain."
"We started our newborn on breast milk for the first two months. Mom just couldn’t pump anymore, but we wanted the best formula out there that was similar to what baby was getting with the breast milk. We chose Bobbie based on the reviews, and it was a seamless transition. Baby is eating and growing thanks to Bobbie."
"I researched several different formulas before choosing Bobbie for my baby. Bobbie’s clean ingredients and having UK standards made me feel good about my choice to combo feed and start the process of weaning form breast feeding. I was going back to work and was feeling drained from nursing. Bobbie helped with this transition and gave me peace of mind with what I was feeding my baby. My baby also transitioned easily to their organic whole milk formula and has no tummy issues. Their rewards perks and subscription discount is also a plus !"
"We have been a Bobbie family since my first son was born and after having a wonderful experience we decided to use it again with my daughter. This organic whole milk offering is perfect for her - shes growing and thriving and has zero digestive issues! We love it and are so grateful Bobbie remains a trustworthy source of nutrition for out little one."
"Started off with similac as recommended by the NICU but my son was vomiting after every feed,choking, spitting up. It was such a hard time after coming home. His pediatrician didn’t want to change his formula they told us to keep forcing the similac. I trusted my mommy instinct and gave him this formula and OMG going organic is the way to go! No more vomiting! No more spit up, my son is able to rest so much easier now"
"We had to find a new formula after Nara was recalled earlier this year. We tried several other organic/clean formulas but they did not work for our baby. We found Bobbie while we were on vacation and instantly was relieved when he took to it and had very little tummy issues. A bonus is that it mixes very easily if you are in the go and have to use room temp water."
"As first time parents we were forced to find a formula ASAP when our original feeding plan did not work out. Using Bobbie made making a hard decision while sleep deprived sooo much easier. Having all the facts on the can I felt like this company had nothing to hide. Not only that but I longed so bad for my baby to have breast milk and knowing that my baby was getting such a quality milk source made me feel so much better!!! Love being a Bobbie Mom ♡."
Bobbie's Organic Grass-fed Whole Milk Infant Formula is crafted with premium ingredients to support your baby's nutritional needs from day one. Made with grass-fed organic whole milk, our formula offers essential nutrients, proteins, and healthy fats with less oil that mimic breast milk to nurture your baby’s growth and development. Bobbie is committed to providing a clean, complete, and balanced formula that is gentle on little tummies, supporting softer stools. Lactose allows us to leave out the artificial additives such as corn syrup, or palm oil. Our organic formula is non-GMO, ensuring your baby gets only the best. Discover the benefits of Bobbie’s Grass-fed Organic Whole Milk Infant Formula today.
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