From milk to
movement

Bobbie for Change is the social impact and policy arm of Bobbie—here to shake sh*t up and spark generational change through policy, activism, legislation, and giving back.

BOBBIE BREASTIES DAY ON THE HILL

We took 13,000+ voices to Capitol Hill.

Bobbie and The Breasties returned to Washington with one demand: cover medically necessary infant formula for families navigating cancer. And Connie’s Bill was officially introduced.
Now, we’re fighting to get it passed.

BOBBIE FOR CHANGE

What have we been up to? A lot.

 Feeding families, fighting broken policies,

and making a whole lot of noise for parents. The usual.

6.5m

in donated formula to families
in need across the country

240,000+

cans of formula donated

21,000

petition signatures to have infant
formula or donor milk covered by 
insurance

15,000

letters sent to Congress in
 support of passing paid leave

13,000+

letters written to Congress in
 support of Connie’s Bill.

12,000

petition signatures in support
 of federal paid leave

70+

different initiatives and non-profits
 supported with infant formula

6

state paid leave campaigns
 supported

1 bill

Connie's Bill, co-created by Bobbie and The Breasties. Keep writing your reps to help us. 

6.5m

in donated formula to families
in need across the country

240,000+

cans of formula donated

21,000

petition signatures to have infant
formula or donor milk covered by 
insurance

15,000

letters sent to Congress in
 support of passing paid leave

13,000+

letters written to Congress in
 support of Connie’s Bill.

12,000

petition signatures in support
 of federal paid leave

70+

different initiatives and non-profits
 supported with infant formula

6

state paid leave campaigns
 supported

1 bill

Connie's Bill, co-created by Bobbie and The Breasties. Keep writing your reps to help us. 

Donate now

Bobbie is matching funds raised from October 1st through October 31st up to $25,000 and will go directly to The Breasties, a non-profit, nonpartisan organization for those impacted by breast and gynecologic cancers.

Write Your Rep (Easily)

If passed, the Constance C. McDaniel Medically Necessary Infant Formula and Donor Milk Act (aka Connie’s Bill) would cover donor milk and infant formula for medical necessity.

Join our community to stay updated on all Bobbie For Change initiatives and discover ways to get involved each month.

Wanna get involved?

Doing your part has never been easier.

Subscribe to something bigger.

Every paid subscription to Sally Forth goes directly to Bobbie for Change nonprofit partners—making Bobbie the first brand on Substack to turn subscriptions into philanthropy. Come for the read. Fund the change.

Feeding babies and fixing policies.

On the ground in LA during the wildfires, delivering formula and essentials to impacted families.

Karah, one of our Bobbie Breasties, feeding her baby with free organic formula provided by our Bobbie Breasties program.

Our Bobbie team heading to the Hill alongside our nonprofit partners from 4Kira4Moms, Paid Leave For All, and BirthFund.

MEET OUR PARTNERS

We're honored to work alongside these incredible grassroots organizations. Together, we're changing the landscape for how we nourish and support modern families.