Bobbie in the Press

Modi, Wartime CEO Leading through Crisis

Bobbie declares, No One Size Feeds All

The Best EU-Style Organic Formula

Bobbie is featured on Wirecutter's Best Baby Formula list!

Bobbie CEO and co-founder Laura Modi joins "CBS Mornings" to discuss how her organic formula is shaking up the industry. Modi discusses how her personal experiences with feeding her child inspired the company and why its mission is to be a voice for modern parents who turn to formula.

Co-founders Laura Modi and Sarah Hardy sit down with Dylan Dreyer of The Today Show (a Bobbie mom!) to talk about their personal feeding journeys, how Bobbie is shaking the stigma one bottle at a time, and of course, those Bobbie poops.

Erasing the Stigma Around Formula

The well-famed newsletter features the story of Bobbie as an entrepreneurial lesson in resilience and staying true to your idea.

Vogue dives into Bobbie's mission to be the central feeding voice between the "lactivists" and the lobbyists. Check out their Senior Health Editor's dive into Bobbie.

Nine Ways Bobbie is Changing the Infant Formula Game. Formula made by moms? What a concept!

Why does Laura Dern love Bobbie? She supports our mission to provide clean organic options for parents and babies.

The Quality Edit review is in! The takeaway? "The first-ever mom founded and run formula company that meets both the FDA and EU nutritional guidelines and doesn’t taste like chalky, chunky, clumpy water."

Fortune told the heroine journey of Bobbie's re-launch as the first new national brand formula to launch in the U.S. in five years.

A Q&A about the mission of Bobbie and why this journey is personal for the founders as well as details about what makes Bobbie different.

Well + Good talked with Bobbie's co-founder and CEO about our European Style Recipe formula and why this new option is needed for U.S. parents.

Bobbie's Co-founder. Laura Modi, sits down with Mom.com writer, Laura Clark, to talk about why she created Bobbie and building a business through a pandemic.

Bobbie's co-founder talks live with CheddarTV about the mission of de-stigmatizing breastfeeding and the difference between EU and U.S. formula standards.

Editor-at-Large at Inc. Magazine told the full story on Bobbie’s journey to break into a highly regulated industry run by conglomerates.

ABC News Will Carr sat down with the Bobbie team to talk about how a team of moms made the transition to work from home while building a company.

USA Today spoke to Bobbie CEO and co-founder, Laura Modi, about the increased demand of infant formula during COVID and making the product pandemic-proof.

Parents’ Magazine Dina Gachman spoke with Bobbie about shaking the stigma on formula and how to evolve the conversation on how we feed our babies.

Scary Mommy hinted at the soon-to-be-released European Style Recipe formula from Bobbie in their annual round up of best baby formulas.

WTE ranks Bobbie as one of the best baby formulas, according to pediatricians and parents. WTE loves Bobbie's organic ingredients, transparent sourcing, easy to use website and reliable subscription model.

Bobbie is ranked one of the Best Organic Baby Formulas of 2022! "Bobbie is making waves among discerning parents with its European-inspired formulation, organic and non-GMO ingredients, and superior nutritional composition."

Natural Living Expert Maia James ranks Bobbie the #1 US European Style Baby Formula

MBG shares the excitement around Bobbie's launch that led to a 7,000 person waitlist!

How one influencer mom excitedly turned to Bobbie as a supplement for breast milk.

"Bobbie’s mission isn’t just to offer the highest-quality baby formula on the market in the United States but to build a parenting culture of confidence, not comparison, where every parent is supported in the feeding choice that is right for them and their baby.”

Millennial moms are gaga for Bobbie, a “European-style” formula company founded by two ex-Airbnb employees from Silicon Valley.

The Picky Eater gives Bobbie a glowing review and ranks us one of the Top 10 Best Organic Baby Formulas of 2022!

What's the big deal about Bobbie infant formula? The founders, the ingredients and the FDA greenlight that make it the only EU style organic formula that's legal in the US market.

Entrepreneur talks to Bobbie co-founder, Laura Modi, about her views on the biggest missed opportunities in retail.

How Tan France and Hannah Bronfman got behind Bobbie to help shake the stigma that comes with formula feeding.

Bobbie's newest campaign "How's Feeding Going" aims to change the feeding conversation for new parents.

5 Moms across the country review Bobbie and love it for its ease on tummies and ease on moms-the subscription based service is a winner!

Why customers, fans and A-listers like Laura Dern support the mission behind this new baby formula company.

American parents are obsessed with 'black market' European-style baby formula — Bobbie is now the legal alternative.

The Bump shares Bobbie's campaign for inclusivity—speaking to those who journeyed to parenthood through surrogacy, as well as same sex parents, adoptive parents and mastectomy moms.